AlbertHeijn – a chain №1 in Holland, it occupies practically 35% of the local market. It is presented in 3 formats: Albert Heijn wijkwinkel, Albert Heijn XL, Albert Heijn to go. There is also online-trade. The area of its stores begins from 75 m2 (AlbertHeijntogo) up to 3000 m2 (AlbertHeijnXL). The network unites 4 lines – from cheap EuroShopper to exclusive AHExcellence. The quantity of stores is over 850 (including 260 franchising stores).
Plus – a supermarket chain located in the Netherlands that unifies 259 affiliates. A conception formulated in 2001 in fact is an inheritress of an idea Plusmarkt, which has been existing since 1988. The 6th of May 2010 is a birthday of new generation of Plus stores. A conception of Plus format is concentrated on 4 crucial points: more advantages, more attention, more known faces, more stable prices. Moreover in the frameworks of this network there is a premium format called PLUS Appétit. Regional chains function under label Gijs.
EkoPlaza (a holding company DoBriDo – organic food products supplier) includes supermarkets with natural eco-goods. Today this network is the owner of 75 bio-stores (Belgium, the Netherlands). A store area varies from 300 up to 1200 m2. EkoPlaza has earned a reputation of a serious business partner who can suggest a good solution competitive even to regular supermarkets. EkoPlaza has gained the prize «The most stable Dutch brand 2012».
Jumbo combines over 300 stores. In 2012 the network was recognized to be the 2nd world quickly growing chain. In 2010-2011 it assimilated its former competitors (С1000, SuperdeBoer). Repeatedly this network has earned the name of the «Best supermarket chain». Assortment 32.000 SKU. A conception is divided into 2 parts – fresh island, market place principle, grocery and also non-food in the remote side of the store and at the lowest prices in a country.
SuperCoop (cooperation CoopCodis) – 180 stores along the country. It is one of the best stores of a chain which operates under the «Idea of two worlds». It combines a conception of a supermarket (fresh products) and a discounter (grocery, non-food, frozen products). Assortment includes over 10.000 positions. Since the company modified its idea, it has been earning by 15% from 1 m2 of shelf area.